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Foot Traffic Podcast

It’s time to get more customers through the door and more profit in your pocket! Join International Best-Selling Author, Business Coach, and 7-Figure Business Owner Stacy Tuschl to discover the systems and strategies that really work to grow your own local small business. From offline and online marketing to staffing, scaling, mindset and more, you’ll learn the essential elements for building a massively profitable business and a hugely happy life. Whether you own a dental office or dance studio, real estate brokerage or salon/spa—or any local business in between—the strategies you need to succeed are here. Formerly She's Building Her Empire, click “play” and let’s get started!
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Foot Traffic Podcast
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Mar 7, 2016

Michael Port has written six books, including “Book Yourself Solid” and “Steal the Show,” the latter which, according to the former President of Starbucks, might be the most unique and practical book ever written on the topic of public speaking. He's been called an “uncommonly honest author” by the Boston Globe, a “marketing guru” by The Wall Street Journal, a sales guru by the Financial Times, a public speaking phenom by Jonathan Fields and the best public speaking coach in the world by Lewis Howes. The founder of MastermindTalks, Jayson Gaignard, declared, "Michael Port is the best speaker I've ever seen."

His books have been on the bestseller lists of the NY Times, Wall Street Journal, USA Today and Publisher's Weekly and have been selected by Amazon and 800-CEO-READ as "best books of the year." He was once a professional actor, having received his MFA from NYU's Graduate Acting Program, guest starring on shows like Sex & The City and Law & Order, and in films like The Pelican Brief and Down to Earth. These days, Michael can be seen on MSNBC, CNBC, and PBS as an on-air expert in communication and business development and as the host of the most popular podcast on public speaking and performance, Steal the Show with Michael Port.

In this episode, Michael and Stacy discuss the trials and tribulations of running a business.

Some highlights include:

“Winners quit all the time.” At minute 3:00, Michael talks about why it doesn’t mean you’re a failure if you quit. Sometimes it pays to just move onto a better idea.

What’s more important, approval or results? Michael dives deep into the search for approval and discusses why constantly seeking approval can lead to burning out. (minute 14:00)

“How much you make really doesn’t matter.” Michael shares at minute 18:00 why revenue isn’t the financial number that you need to pay attention to; it is profit.

Things change. The kinds of advertising Michael uses now simply didn’t exist when he first started his business, and you have to be willing to utilize the most effective strategies available now. (minute 25:00)

“When there’s a lot of friction, things slow up.” At minute 37:00, Michael talks about how to become better at leading your team.

Ways to contact Michael:

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