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Foot Traffic Podcast

It’s time to get more customers through the door and more profit in your pocket! Join International Best-Selling Author, Business Coach, and 7-Figure Business Owner Stacy Tuschl to discover the systems and strategies that really work to grow your own local small business. From offline and online marketing to staffing, scaling, mindset and more, you’ll learn the essential elements for building a massively profitable business and a hugely happy life. Whether you own a dental office or dance studio, real estate brokerage or salon/spa—or any local business in between—the strategies you need to succeed are here. Formerly She's Building Her Empire, click “play” and let’s get started!
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Foot Traffic Podcast
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Now displaying: 2016
Jul 8, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In today’s episode, I’m going to be talking all about how to charge what you’re worth. Of course, it’s really easy for me to tell you to just raise your prices, and yes, I still get nervous when I raise mine. But it’s absolutely a necessity in your business to charge what you’re worth.

Some highlights include:

Pricing yourself too low can cost you your business. If you’re on the low end, people will question if the quality is really there. (minute 0:00)

Higher prices equal less work. When you charge higher prices, you don’t as need as many customers to bring in the same income, and that’s a great benefit for your customers. (minute 2:00)

Your pricing says something about you. You need to be very careful when you’re choosing your pricing because you could be turning away the big clients that are willing to pay a lot more for your services. (minute 3:00)

Just go try it. You are worth every penny, and you’ll never know if your prices are high enough unless you just raise them. (minute 4:00)

Jul 6, 2016

Chloe Thomas is an eCommerce expert, author of 4 books, keynote speaker, and host of the eCommerce MasterPlan Podcast. eCommerce MasterPlan is the result of years of experience and was created to help eCommerce business people make the right decisions as they build their own path to eCommerce success.

In this episode, Chloe and Stacy discuss the highlights and challenges of being an entrepreneur.

Some highlights include:

“I’m doing the wrong thing.” At minute 3:00, Chloe talks about how she came to the realization that she needed to stop what she was doing and start a brand new business.

Buy into the right advice. At minute 8:00, Chloe talks about the biggest financial lessons that she’s learned in business.

At minute 10:00, Chloe talks about her experience in podcasting, why it has a bigger impact than other mediums, and how it has helped her grow an international audience.

“Work-life balance exists if you choose to make it exist.” At minute 15:00, Chloe gives her take on the work-life balance debate, and she talks about it from the point of view of an introvert.

“At the end of the day, the buck stops with me.” At minute 20:00, Chloe talks about her most and least favorite parts of entrepreneurship.

Ways to contact Chloe:

Resources:

Jul 1, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In today’s episode, I’m going to be addressing another question I got from a listener. I’ve talked before about how I keep a yearly calendar, and this reader wanted to know more about that. They said they are good at planning out a calendar for their week and sometimes their month, but it’s hard for them to think about doing a quarterly calendar, much less a yearly one.

Some highlights include:

Step #1: Start with a brain dump. You need to get it all down on paper. At minute 1:00, I talk about everything you need to write down to get your yearly calendar started.

Step #2: Color code it into separate categories. You need to have three different highlighters, and at minute 2:00, I tell you how to use them the way I do to break your events up into three distinct categories.

Step #3: Go to Google and print out a free calendar. At minute 3:00, I talk about how to use this calendar with the categories from step #2.

Step #4: It’s now time to reevaluate your calendar. Is there a time where you aren’t very busy? Maybe this is time for a launch. (minute 6:00)

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 29, 2016

Molly Marie of Venture Shorts helps entrepreneurs turn their knowledge into lucrative digital products for 24/7 online income.

In this episode, Molly and Stacy discuss jumping into entrepreneurship at a young age and growing that into a successful business.

Some highlights include:

At minute 1:00, Molly takes me through the story of how and why she dropped out of college with $50,000 in student loan debt to start her business.

Focus on the things you’re really good at. At minute 7:00, Molly talks about making the transition from one accountant to another because her original accountant wasn’t taking enough tasks off her plate.

The best marketing strategies for brick and mortar and online businesses are very different. At minute 11:00, Molly talks marketing for both brick and mortar and online businesses.

“In the beginning, I was working from sunup to sundown.” At minute 19:00, Molly talks what work-life balance meant to her in her early days of business, what it means now, and why it’s okay to have different balances at different stages of business.

Make plans to get out of the house. At minute 26:00, Molly talks about the challenges of working from home and what she does to overcome them.

Ways to contact Molly:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 27, 2016

Karan Bajaj is a #1 best-selling Indian novelist with more than 200,000 copies of his novels in print, both optioned into major films. He has also worked in senior executive roles at companies like Procter & Gamble and the Boston Consulting Group and was named among Ad Age’s “Top 40 Under 40 executives” in the US before he started his own online business.

In this episode, Karan and Stacy discuss the benefits of having a creatively rich career and how to make the most of it.

Some highlights include:

Karan’s new novel, “The Yoga of Max’s Discontent,” was published in May. At minute 1:00, Karan discusses his background as a fiction writer.

Karan has developed what he calls the “4-1-4” principle. At minute 4:00, he tells me all about this technique for balancing his time.

“I’m very left brain logical/analytical.” At minute 12:00, Karan talks about his strength that can sometimes be a weakness.

A job helps with stability. At minute 15:00, Karan talks about why he likes having a job and why he doesn’t want to become a full-time writer.

“I’m creating for the joy of creation.” At minute 19:00, Karan talks about what he loves about the varied directions his career has taken him.

Ways to contact Karan:

Karan’s books:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 24, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In today’s episode, we’re going to be talking about pre-selling a product that doesn’t exist. This is becoming more and more popular, and for good reason.

Some highlights include:

Create an idea with a framework so you can explain it. Then get on a live broadcast like Periscope or Facebook Live (or both!) and start talking about your product. The feedback you receive from your audience will help you know what people want in the product, something that will make selling it much, much easier for you. (minute 1:00)

As you’re building your freemium, start to think about what mini-course you’ll create to go along with it. It’s so important to do this while creating the freemium because you may realize that too much of the meat is going into the freemium. You’ve got to be able to sell the mini-course. (minute 2:00)

After you’ve created the freemium and mini-course, give away the freemium and go back on a live broadcast to tell your audience about the mini-course. You’ve already delivered them value, and it’s time to tell them about the gap between the free and paid versions. (minute 3:00)

Next, beta test your product, but don’t give it away for free. If you do, people will just ignore it, and you won’t get good feedback. What you need to do is give it away for a discount. This will keep them invested. (minute 4:00)

How many people do you want to be beta testers? Enough for you to get great testimonials on your product. These are what you’re going to use to actually sell your program. (minute 6:00)

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 22, 2016

Justin Krane is a money strategist for business owners. His mission is to help business owners understand the money side of their business. He teaches entrepreneurs how to be strategic with their business money so that they can grow their businesses. Justin is also a Certified Financial Planner professional who has been featured in CBS, Fox Business News, and MSNBC.

In this episode, Justin and Stacy discuss overcoming the financial struggles that a lot of business owners face.

Some highlights include:

“I didn’t even know I was doing it.” At minute 1:00, Justin talks about the beginning of his business and how he fell into it without ever planning to do so.

You have to create a product or service that people actually want. At minute 5:00, Justin talks about some of the mistakes that he’s made throughout his career.

“Marketing is an investment, not an expense.” At minute 11:00, Justin talks about why you must change the way you think about marketing.

“Everyone thinks that their business isn’t worth anything because it’s just them.” At minute 16:00, Justin talks about why this is a bad way to think about your business.

Why aren’t you making the money that you want to? At minute 20:00, Justin talks about why it comes down to sales or expenses.

Ways to contact Justin:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 20, 2016

Elizabeth Potts Weinstein, founder and lead attorney of EPW Small Business Law PC in San Jose, California, helps entrepreneurs, small business owners, artists, online publishers, coaches, and consultants get the legal complexities out of their way so they can get back to helping their clients and changing the world.

In this episode, Elizabeth and Stacy discuss her journey to entrepreneurship and how to make the most out of your business.

Some highlights include:

“I wasn’t 100% committed.” At minute 1:00, Elizabeth talks jumping into entrepreneurship for the first time and what makes that business experience different from her much superior current venture.

Keep on top of your money on a daily basis. At minute 7:00, Elizabeth talks about the financial mistakes that she’s made and how she’s grown from them.

“It’s all about what you say ‘no’ to.” At minute 16:00, Elizabeth talks about why she doesn’t believe in work-life balance.

Don’t hire people that are just like you. At minute 21:00, Elizabeth talks about why you need to hire people that actually want to be employees.

At minute 26:00, Elizabeth talks about the reasons she loves being an entrepreneur so much.

Ways to contact Elizabeth:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 17, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

A listener named Michelle sent a great question my way that I wanted to take some time and answer. She sent me an email asking about keeping business and personal finances separate. So, in this episode, we’re going to dive into finances.

Some highlights include:

Should you have one LLC? Multiple? How about websites? At minute 1:00, I take you through all of this.

Another point of confusion is bank accounts. Do you need more than one bank account for your business? At minute 2:00, I take you through what you need to know here.

You need to take the time to get your finances set up right. At minute 3:00, I take you through why this is so important. Some very scary things can happen if you don’t.

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 15, 2016

Aaron Walker is a businessman and life coach who has inspired many through his leadership, mentorship, and consistent pursuit of excellence. He enjoys helping others and believes experience is a great teacher. 35 years of entrepreneurship and marriage have given Aaron a wealth of experience. Aaron continues to reach new heights and broaden his perspective of the terrain by examining his experiences and growing from them.

In this episode, Aaron and Stacy discuss personal development. There are many ways for you to make the most out of your life and your business, and Aaron is an expert on this topic.

Some highlights include:

“I know all about what it’s like to be poor.” At minute 2:00, Aaron talks about growing up poor, deciding to take life by the horns, and the success he’s had because of it.

What is success? At minute 12:00, Aaron breaks down what success means to him and how his definition has changed over his career.

“If you want to make a real lasting impression, call them when you don’t need anything.” At minute 16:00, Aaron talks about how to live a life of significance.

Happiness is a choice. At minute 23:00, Aaron talks about choosing to be content in every situation he’s in.

“Without the customers, we’re nothing.” At minute 29:00, Aaron talks about his very dedicated business plan and why having a plan is so important.

Ways to contact Aaron:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 13, 2016

Jesse Doubek is an online marketing expert, sought-after business coach, and lifestyle entrepreneur. He’s made a name for himself as the #1 Facebook fanpage builder in the world. Jesse has helped with the launch of several 6 and 7 figure launches, working with some of the biggest names in the industry, people like Brendon Burchard and Russell Brunson. Jesse Co-Founded Fanpage Traffic Academy to team up with and train you to crush it on Facebook like he has been able to do!

In this episode, Jesse and Stacy discuss the ways you can move your business forward through social media, especially Facebook.

Some highlights include:

“I felt like a loser. I was living with my dad and I had 120 thousand in debt.” At minute 4:00, Jesse talks about starting his business career after his professional basketball career failed.

Try not to spend more money than you make. At minute 20:00, Jesse talks about the financial lessons that he’s learned in his early career.

“Team is everything.” At minute 27:00, Jesse talks growing from a team of three people to a team that’s at 12 and growing.

At minute 30:00, Jesse talks about his training series. He’s launching 3.0, the best version of it yet.

Facebook is evolving. At minute 37:00, Jesse talks about staying ahead of the changes through his training.

Ways to contact Jesse:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 10, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In this episode, I’m going to be talking to you about Facebook Live. As an entrepreneur with both online and brick and mortar business, I get questions all the time about what kinds of business should be using the live-streaming platform. So in today’s episode, we’re going to dive into Facebook Live and I’m going to share some tips with you that you can use today.

Some highlights include:

At minute 1:00, I take you through some of the troubleshooting techniques that you should go through if you’re struggling with starting a broadcast.

Did you know that Facebook is pushing live video to the top of feeds? At minute 2:00, I talk all about how you can use this to your advantage to reach more users.

What kinds of business should use Facebook Live? At minute 3:00, I talk about all the different kinds of business that can and should be implementing this. It’s definitely not just for online businesses.

Be careful! You can’t put someone in a video that they don’t agree to be in. Because of this, you need to bring a photo and video release. (minute 7:00)

It’s okay to be nervous. At minute 9:00, I take you through some tips to help you get through your first broadcast.

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 8, 2016

Jeff Sanders is a productivity coach and author of “The 5 AM Miracle: Dominate Your Day Before Breakfast.” He is also the host of The 5 AM Miracle Podcast, which has ranked #1 in iTunes in the Self-Help and Business categories, been nominated for two 2015 Podcast Awards, and exceeded 2 million downloads. Today, he travels the country speaking to high-achievers, but he loves nothing more than running marathons and eating an absurd number of bananas.

In this episode, Jeff and Stacy discuss daily productivity and many different ways that you can boost it.

Some highlights include:

“I realized very quickly that I did not like working for other people.” At minute 1:00, Jeff talks about making the decision to jump head first into entrepreneurship.

There needs to be a focus on making money. At minute 5:00, Jeff talks about wasting time doing online hobbies that could have been turned into a business.

Plan your day on paper before beginning it. At minute 11:00, Jeff talks secrets from his book “The 5 AM Miracle.”

Ask yourself what you can’t do today. At minute 14:00, Jeff talks about why it’s so important to remove the things from your day that you really don’t need to be focusing on.

“I have so many different ideas.” At minute 19:00, Jeff talks about distractions and how to not succumb to them.

Ways to contact Jeff:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 6, 2016

Joy Poulsen is my go-to tech gal. I follow her on Periscope to really stay up-to-date on everything going on in the tech industry. Before becoming an entrepreneur, Joy worked at Apple for over 11 years. Now she uses that experience to help entrepreneurs like you and I overcome the overwhelm of all things social media. She is also the host of Talk Nerdy to Me Joy.

In this episode, Joy and Stacy discuss how you can become a relatable entrepreneur and how you can boost that into making sales.

Some highlights include:

“Is this the life I want to lead?” At minute 1:00, Joy talks the moment where her life flashed before her eyes that made her decide to leave Apple.

Pick one or two things to focus on with your time and money. At minute 7:00, Joy talks about why focus is so important, especially in the early days of business.

“The opportunity will still be there tomorrow.” At minute 14:00, Joy talks about work-life balance and why, even though it’s hard, stepping away from work is so important.

“You can’t do it for them.” At minute 21:00, Joy talks about the frustrations of seeing people not take the next step.

People relate to people. At minute 25:00, Joy talks about why every entrepreneur should live stream with Periscope or Facebook Live.

Ways to contact Joy:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 3, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In this episode, I’m going to be talking to you about how can take complaints and turn them into opportunities to create raving fans.

Some highlights include:

Recently I bought some Arkon mounts to help me with Facebook live, and they quickly broke. At minute 1:00, I tell you how Arkon took me from being an annoyed customer and turned me into a raving fan.

I also have an example of a time when a company did the opposite. At minute 2:00, I talk about how a company made a very annoying mistake that affected my wedding. Due to how this company handled their mistake, I can safely say they will never receive my business again.

So how do I turn mistakes into opportunities to create raving fans? It starts with the “oops” card. (minute 4:00)

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

Jun 1, 2016

Alexis Neely is a new economy personal finance expert who offers a modern (and much needed) perspective for personal finance and business decisions. She graduated first in her class from Georgetown law and quickly scaled the ranks of “successful” entrepreneurship, has built four million dollar entrepreneurial endeavors, filed bankruptcy once, wrote a best-selling book, appeared on numerous top-rated television shows, and lives a new economy life in community with her ex-husband, kids and extended chosen family.

Alexis’s two current business ventures, New Law Business Model and Eyes Wide Open Life, both fully location independent, provide new economy business model consulting and implementation services to people who want to serve others deeply and make great money while they do it.

Alexis is based in Boulder, Colorado, but is location independent and travels frequently, attending and speaking at festivals and conferences, and her teams are also location-independent or “digital nomads” based mostly in the US and Canada.

In this episode, Alexis and Stacy discuss how you can make your business fit into the life that you want to lead.

Some highlights include:

The breakdown point will lead you to the breakthrough if you hang in there. At minute 2:00, Alexis talks about why it takes commitment.

“I’ve attracted a lot of haters.” At minute 12, Alexis talks about why her work is attracting negative opinions and why she doesn’t care.

“Money does matter, and it is an infinite resource.” At minute 14:00, Alexis talks about not sacrificing time, energy, and attention for money.

Balance is meeting each moment as it is. At minute 17:00, Alexis talks about how she finds balance in her life.

“Every challenge, conflict, and struggle is your opportunity to be more of who you really are.”(minute 24:00)

Ways to contact Alexis:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 30, 2016

Michelle runs an online weight loss coaching company where she helps people figure out the mental battles preventing them from losing physical pounds. Michelle’s story into fitness in different from most. She didn’t have a ton of weight to lose, she wasn’t an athlete in college, nor did she have a health scare. She decided to start running marathons in order to get out of an abusive situation. Running changed her, and now she wants to help others do the same. She has multiple degrees in exercise sport science and psychology and became a trainer in Los Angeles to celebrities, CEO’s and general Jo. She discovered after years in the industry and through her own battle that losing weight was a mental game more so than a physical game.

In this episode, Michelle and Stacy discuss turning a daily habit into a business and the ways to connect with the audience that grows from that business.

Some highlights include:

“I wasn’t actually trying to start an online business.” At minute 2:00, Michelle talks about how her business was born out of the success of her Instagram account.

At minute 7:00, Michelle talks about the Strengths Finder 2.0 Test, what it told her, and why you should try it out.

Talk about your life. At minute 14:00, Michelle shares the story of how she first started sharing personal information and how it completely changed her connection with her audience.

“I hit a mental and physical wall.” At minute 19:00, Michelle talks about a situation that she went through that led to her leaving work to take an 8 hour nap, and what she learned about giving herself enough down time to live a happy, healthy life.

It takes time to nurture a personal assistant. At minute :00, Michelle talks about her year-long working relationship with her personal assistant, and how the assistant has become an integral part of her business.

Ways to contact Michelle:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 27, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

In this episode, I’m going to be talking to you about the struggles that we all face as working moms, especially the challenges that those of us that work from home face when we’re trying to get work done and something pops up. What can you do to still have a productive day when faced with surprises that come with being a mom?

Some highlights include:

I’ve had break up my day to run things to my kids’ daycare, so I’ve decided that I need a daycare checklist. If you have kids at daycare, a checklist is helpful to make sure the daycare provider has everything that they need so that you don’t have to constantly take time out of your day to head back over there. (minute 2:00)

If you are making mistakes as a mom that are routinely costing you time, it’s probably a good idea to start making notes of what you can be doing better to prevent these mistakes. It’s always good to put new processes in place. (minute 3:00)

Don’t over schedule yourself. Have a little flexible time so that you have to run away from home if you need to without having it completely derail your day. (minute 3:00)

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 25, 2016

Dan Golden teamed with fellow Northwestern graduate Steve Krull to found BFO (Be Found Online) in 2009. As Co-Founder, President & Chief Search Artist at BFO, Dan has led the team from its roots as a search shop to a full-service performance digital media agency; optimizing paid and organic media across search, display, social, and mobile platforms. Voted one of the best places to work in Chicago, BFO is one of the fastest growing digital marketing agencies in the Midwest, with 4 consecutive years on the Inc. 5000 list.

In this episode, Dan and Stacy discuss some of the mistakes that businesses make all the time and how to boost your business through creating valuable content.

Some highlights include:

“I had a 9-to-5 and a 6-to-10.” At minute 1:00, Dan talks making the decision to transition from working a job with his business on the side to focusing solely on his business.

Know what your weaknesses are. At minute 6:00, Dan talks about the process he took to step out of the day-to-day business management and take more of a visionary role in his company.

“Revenue and growth can cover up a lot of financial mistakes.” At minute 12:00, Dan talks about one of his biggest financial mistakes and what he learned from this situation where they focused on the wrong numbers.

If you build it, they will come. At minute 16:00, Dan talks about the value of creating good, unique content.

“There’s only so much you can learn in business school.” At minute 25:00, Dan talks about the reasons continual learning is so important.

Ways to contact Dan:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 23, 2016

Shuly Oletzky is a passionate entrepreneur in the marine refrigeration industry and a philanthropist. Shuly is knowledgeable and passionate about family business succession planning, customer service, small business leadership, and connecting people. In addition to her position as President of Frigibar Industries, Inc., Shuly serves on the Board of Directors for Easter Seals Florida and is a Huffington Post Small Business Blog contributor.

In this episode, Shuly and Stacy discuss Shuly’s experience taking over her family business, the challenges she faced in the process, and how she came out on top.

Some highlights include:

You never know what’s going to happen. At minute 1:00, Shuly talks about deciding to step in and take control of her dad’s business after he was diagnosed with ALS.

“People don’t think of not having a succession plan as a financial mistake, but it is.” (minute 8:00)

Understand who you want to present yourself to in the marketplace. At minute 11:00, Shuly talks about the challenges she faced when trying to present her own voice after taking over the family business.

“I go on gut feeling.” At minute 15:00, Shuly talks about finding the right employees.

“What the heck does she know?” At minute 19:00, Shuly talks about the baggage she brought in when taking over her dad’s business and what she did to work past the problems.

Ways to contact Shuly:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 20, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

This is the fourth part in our five-part series on boosting productivity using your smartphone.

Today’s episode is a special one. Recently I got an email from someone saying that I changed her life. She was talking about today’s episode from when it aired live on Facebook Live.

Today’s episode is all about my new favorite app called gTasks Pro.

You’ve probably heard me rant and rave about Google Calendar in the past. The main reason I love Google Calendar is because it keeps me so organized, especially with the ability to sync calendars. It’s especially helpful to be able to see my husband’s so we don’t have any confusion between us when it comes to making plans. (minute 1:00)

So, why do you need gTasks Pro? For some reason, the tasks inside Google Calendar don’t sync to your app, and that’s where gTasks Pro comes in. (minute 2:00)

I used to always email myself every time I wanted to add something to my to-do list, but now I can use gTasks Pro to cut out the email step. (minute 4:00)

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 18, 2016

Through Priority VA, Trivinia matches speakers, authors, entrepreneurs, podcasters and bloggers with high-quality virtual assistants so they can focus on what they do best.

In this episode, Trivinia and Stacy discuss her business Priority VA, and why you should really consider having a virtual assistant.

Some highlights include:

“I realized I was working way too much.” At minute 2:00, Trivinia talks about how Priority VA was launched out of her having way too much for one person to do.

Do your own research. At minute 6:00, Trivinia talks about hiring a web developer based on recommendations without looking into the person’s previous work.

“I work a lot.” At minute 12:00, Trivinia talks about the idea of work-life balance and how she both blends and separates the two.

Trivinia believes that Priority VA is changing lives. At minute 20:00, she talks about why she loves her business so much.

Ways to contact Trivinia:

Resources:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 16, 2016

Joel Boggess is a podcast and book launch expert. He’s the guy people call when they need a tested and proven plan to hit #1 with their book or show. As a radio veteran and bestselling author, Joel knows the strategies and the tactics that will help you and your message be seen, heard, and recognized.

His podcast, ReLaunch, was named by Podcasters Paradise as Most Inspirational two years in a row in 2014 and 2015. It was also mentioned in Huffington Post as being one of the top 5 shows to tune into for inspiration and in Inc as one of the top 20 business podcasts of 2015.

His latest book, “Finding your Voice,” hit the #1 spot on Amazon for success, happiness, and in the self esteem categories and has recently passed the one million listens mark.

Originally from San Antonio, Texas, Joel earned his undergraduate degree at Texas Tech University, an MBA from Amberton University, and a Masters in Counseling.

In this episode, Joel and Stacy discuss content creation and how to maximize your product, whatever kind of content it may be.

Some highlights include:

Commitment brings passion. At minute 4:00, Joel talks about the relationship between these two qualities. You can’t have one without the other.

Things are going to come back to bite you. At minute 10:00, Joel talks about the lessons he learned from having credit card problems in early marriage.

It’s never over. At minute 12:00, Joel talks about one of the biggest mistakes content creators make. You have to repurpose your content, and Joel talks about how to do it.

Focus on one social media platform and grow from there. At minute 15:00, Joel talks about how to build up your social media presence.

Don’t delegate your own creativity. At minute 25:00, Joel talks about working with virtual assistants and other employees from overseas. There’s a culture divide, so you have to be crystal clear on what you want.

Ways to contact Joel:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 13, 2016

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.

This is the fourth part in our five-part series on boosting productivity using your smartphone.

Use labels on your alarms. A lot of people don’t realize that you can edit these, so you should really use this to your advantage. Maybe today at 1:30 you need to go to the post office. Change the default “Alarm” to “Go to the Post Office” (minute 1:00)

It’s a bad habit to be constantly checking your phone or even a clock. Set alarms so that you do things when they need to be done and stop checking your phone. (minute 2:00)

Set alarms to remind you to do the things you often forget to do. If I don’t set an alarm to eat lunch, I’ll probably forget to do it when I’m in the zone. (minute 4:00)

I want you to set one recurring alarm for something you do every day. This is a great way to start getting into this habit. (minute 6:00)

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

May 11, 2016

Jeff Goins is the author of four books, including the national bestseller, “The Art of Work.” He is also a full-time blogger, speaker, and entrepreneur. Jeff’s award-winning blog, GoinsWriter.com, has been visited by over four million people from around the world. His work has been featured in the Washington Post, USA Today, Entrepreneur, Forbes, and Psychology Today. He runs an online business helping writers and creative entrepreneurs chase their dreams.

In this episode, Jeff and Stacy discuss running your business in a way that makes sense for your life.

Some highlights include:

Decide to do what you love. At minute 4:00, Jeff talks about why you have to figure what you really want to do before trying to make a business out of it. If you fill something with your passion, odds are you’ll be so good at it that you’ll create demand for it.

“If you just keep showing up, you can outlast most people.” At minute 10:00, Jeff talks about how he learned a powerful lesson of influence from his former boss and mentor.

Jeff spent $200,000 on a marketing strategy that failed. Listen to him tell his story of how this happened and what he learned at minute 17:00.

Does work-life balance exist? At minute 29:00, Jeff talks about why he doesn’t think it exists at all. Even when he’s at home and with his family, he’s thinking about his business. It’s hard to turn it off.

Find people who can do what you do, at least 80% as well. At minute 38:00, Jeff talks about the value of systems as a key tool for delegation.

Ways to contact Matt:

*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!

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